Christmas videos, 11 Nov

11 November 2026 · Copy for the new Christmas videos from BTW: Sonia's two founder videos (the range and the nativity), Knitting Nell, Sheply Sheep, "one for everyone on your list" and the tree toppers. Each set has 5 main texts and 5 headlines, and every video in the set carries all of them, so we learn which wording sells. Where a line already sold well (in October's tests, on the tree topper ads running now, or last Christmas) we kept it word for word, and each line says where it came from. Please answer the five questions at the top first: most of them are about what the videos say on screen. Edit anything straight on the page, mark each line approved or rejected, then press Send.

How to review: Anything with a pencil is editable, just click and type over it. Mark each one Approve or Reject. Your edits and choices save to this page automatically and Casey can see them, so you can close it and come back whenever you like.

When you are done, press Send to Casey at the bottom of the page. That tells Casey you have finished. You do not need to email anything, your marks and edits are saved on this page and Casey can already see them.

1. Sonia: a gift for everyone on your list (4 videos)2. Sonia: the nativity (5 videos)3. Knitting Nell for Mum (4 videos)4. One for everyone on your list (3 videos)5. Sheply Sheep for Mum (3 videos)6. Tree toppers (3 videos)

1. Black Friday: are you running 20% off, and on which dates?
Sonia's fifth founder video says "this Black Friday week we're offering 20% off" and "20% off the entire store". We have held it back until you confirm the offer, the dates and whether it is the whole store. Last year's 20% off ran at 6 to 7x, so it is worth having ready.

2. The two "Alt CTA" videos show reviews we can't find
Knitting Nell Hook 1 Alt CTA and Sheply Hook 2 Alt CTA show two reviews on screen: "So cute and well made. I absolutely love these little creations..." and "Better than any card I could've sent! ...a friend who was having a difficult time". Neither matches a review in your store word for word (the closest "Better than any card" review is Gillian P.'s, about her mum in hospital). The Nell one also says "over 100,000 little characters sold". Can BTW swap in real reviews, and can you confirm the 100,000 figure? Until then we run the other cuts.

3. Do the nativity sets come in the Christmas gift box?
All five nativity videos say each piece arrives "in its own little Christmas gift box". The nativity product pages don't offer the Christmas box, and the Complete Nativity Set says it comes in a cotton drawstring sack. Which is right? We have kept the box out of the nativity copy until you tell us.

4. Knitting Nell end card: "10% off + free gift box"
The 10% is your email sign-up offer, not a discount at checkout. Happy for the video to say it as is, or should BTW change it to "Free Christmas gift box"? Someone expecting 10% off at checkout may be disappointed.

5. Tree topper videos say "from just £24.99"
All eight toppers are £26.99 on the site. Can BTW re-edit the price line (or drop it), or are the toppers going to £24.99? We won't run them with the wrong price.

1. Sonia: a gift for everyone on your list (4 videos)Concept 1, Hooks 1 to 4 · 5 main texts · 5 headlines · 1 description

Anyone with a Christmas list: mum, dad, auntie, sister.

Sends to /collections/best-sellers

The four videos are the same film with a different opening line, so one set of copy runs on all four. In October's test, Sonia introducing herself (P1) and the tiny-details line (P2) sold best, so both come back, P1 now with a Christmas ending. "Meet Our Founder, Sonia" and "Over 150 Little Characters" were the best headlines. The fifth cut (Black Friday, 20% off) is held back until the offer is confirmed.

Which writing structure each text uses, and what it tells us

Proven lineAlready sold well, word for word. Tells us whether it still works on a new video.

Founder introductionOpens by meeting Sonia. Tells us whether the person behind the brand sells the gift.

Detail firstOpens on a tiny detail. Tells us whether craft is a reason to buy.

Question and listA question, then the people on your list. Tells us whether seeing yourself in the list helps.

Short copyOne or two lines. Tells us whether less is more on a video that already says it all.

Hook 1 · "Looking for a gift to really make someone smile?"

Hook 2 · "Hi, I'm Sonia" (stocking fillers)

Hook 5 · Black Friday 20% off: HELD, see question 1

End card on all of them: "150+ Little characters to choose from. One for everyone on your Christmas list. Free Christmas gift box."

Primary Text

P1 · Meet Sonia (best founder text in October, 4.5x, now with a Christmas ending) Testing: writing structure Structure: Founder introduction EditedRevised since your edit

Meet Sonia, founder and designer at Sew Heart Felt. ✏️ Every Tiny Animal starts as a drawing on her farmhouse table in Oxfordshire, designed around the kind of person it might remind you of. The rugby-mad dad, the mum who loves a good hike, the auntie who's never without her knitting. Each one is hand felted from organic wool by our skilled artisans, with over 150 characters to choose from for everyone on your Christmas list.

We have revised this line since you edited it.

P2 · The tiny details (approved by you on 13 Oct, your own edit, word for word; 4.9x in October) Testing: writing structure Structure: Detail first EditedRevised since your edit

The glasses on Knitting Nell. 🧶 The patch pockets on Fishing Mouse. Our founder Sonia thinks about every tiny detail, from their expression to what they're wearing and holding, so each character feels made for someone you know. Hand felted from organic wool by our skilled artisans, with over 150 to choose from.

We have revised this line since you edited it.

P3 · Stocking fillers sorted (last Christmas: £2.7k, 276 orders, 3.1x) Testing: writing structure Structure: Proven line EditedRevised since your edit

Stocking fillers sorted! 🎁 Handcrafted, adorable Tiny Animals the family will love! ❤️

We have revised this line since you edited it.

P4 · Everyone on your list (October's most-used founder text, Christmas version) Testing: writing structure Structure: Question and list EditedRevised since your edit

Your rugby-mad dad. Your mum who loves a good hike. Your little sister. 🎄 Our founder Sonia designs every Tiny Animal with someone like them in mind, so there's one for everyone on your Christmas list. Each one arrives in a free Limited Edition Christmas house gift box, ready to wrap or pop straight in a stocking.

We have revised this line since you edited it.

P5 · One for everyone (the end card, in words) Testing: writing structure Structure: Short copy EditedRevised since your edit

One for everyone on your Christmas list. 🎁 Over 150 Tiny Animals, designed by our founder Sonia and hand felted from organic wool.

We have revised this line since you edited it.

Headlines and description

H1 Meet Our Founder, Sonia Edited

best-selling founder headline in October (3.1x)

We have revised this line since you edited it.

H2 Over 150 Little Characters Edited

October test, 4.4x

We have revised this line since you edited it.

H3 The Tiny Animals Collection Edited

your most-used headline last Christmas: £6.4k, 657 orders

We have revised this line since you edited it.

H4 One for Everyone on Your List Edited

new: the end card line

We have revised this line since you edited it.

H5 Free Christmas Gift Box Edited

new: the Limited Edition Christmas house box, free on the product pages

We have revised this line since you edited it.

Desc Designed in Oxfordshire. Hand felted from organic wool. Edited

description line, shown under the headline

We have revised this line since you edited it.

2. Sonia: the nativity (5 videos)Concept 2, Hooks 1 to 5 · 5 main texts · 5 headlines · 1 description

People buying for Mum, or for themselves, a nativity to bring out every year.

Sends to /collections/nativity-mice-sets

Sonia's argument in the video is that chocolates and candles are gone by January, and a nativity comes back every Christmas. The end card says "Collect the whole set or piece by piece", so this goes to your Nativity Mice Sets page (all seven sets and pieces) rather than one product. None of the texts mention a gift box until you answer question 3.

Which writing structure each text uses, and what it tells us

Founder's wordsOpens with Sonia's own line from the video. Tells us whether her voice beats ours.

Testimonial firstOpens with a real customer review, word for word. Tells us whether proof beats our own voice.

Set-up and twistSets up the usual gift, then turns it. Tells us whether "lasts longer" is a reason to buy.

Collect over timeStart the set now, add each year. Tells us whether collecting is a reason to buy.

Short copyOne or two lines. Tells us whether less is more on a video that already says it all.

Hook 5 · "a nativity set you'll bring out every Christmas"

End card: "A Christmas keepsake she'll treasure. Collect the whole set or piece by piece." The organic version (no end card) is for your own posts, not ads.

Primary Text

P1 · Sonia's reason for making it (her words from the video) Testing: writing structure Structure: Founder's words EditedRevised since your edit

"I always wanted to make a gift that your mum would love to bring out every Christmas." Sonia, our founder 🌟 That's why she designed our nativity mice: Mary, Joseph and Baby Cheesemus, the Shepherd and his sheep, Benedict the Nativity Donkey, the Three Wise Mice and Angel Gabriel Mouse. Hand felted from organic wool by our skilled artisans.

We have revised this line since you edited it.

P2 · Chocolates get eaten, the nativity comes back Testing: writing structure Structure: Set-up and twist EditedRevised since your edit

The chocolates get eaten. The candle burns down. By January, most Christmas presents are forgotten. A nativity comes back out every December, year after year. 🌟 Ours is hand felted from organic wool by our skilled artisans, and every little character has a personality of its own.

We have revised this line since you edited it.

P3 · Bought for Mum Testing: writing structure Structure: Testimonial first EditedRevised since your edit

"Bought this set for my mum as she’d had her eye on it, she was so so chuffed with it. Such a lovely set!" Jennifer L. ⭐⭐⭐⭐⭐ The Complete Nativity Set brings the whole cast together, and packs away in its own cotton drawstring sack until next Christmas. Each character is hand felted from organic wool by our skilled artisans.

We have revised this line since you edited it.

P4 · Start it this year, add to it every year Testing: writing structure Structure: Collect over time EditedRevised since your edit

Start a nativity she'll add to every Christmas. 🌟 Begin with the Nativity Mice Family Set this year, then add Benedict the Nativity Donkey, the Three Wise Mice or Angel Gabriel Mouse in the years to come. Each one is hand felted from organic wool by our skilled artisans.

We have revised this line since you edited it.

P5 · A keepsake she'll treasure (the end card, in words) Testing: writing structure Structure: Short copy EditedRevised since your edit

A Christmas keepsake she'll treasure. 🌟 Our handmade felt nativity, to bring out every year.

We have revised this line since you edited it.

Headlines and description

H1 A Christmas Keepsake She'll Treasure Edited

new: the end card line

We have revised this line since you edited it.

H2 A Gift Mum Can Keep Edited

best headline in October's Heart and Flowers Sheep test (2.9x)

We have revised this line since you edited it.

H3 Collect the Whole Set or Piece by Piece Edited

new: the end card line

We have revised this line since you edited it.

H4 Meet the Nativity Mice Edited

new

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H5 A Nativity for Every Christmas Edited

new

We have revised this line since you edited it.

Desc Hand felted from organic wool. Made to come out every year. Edited

description line

We have revised this line since you edited it.

3. Knitting Nell for Mum (4 videos)Concept 3, Hooks 1 to 4 · 5 main texts · 5 headlines · 1 description

People buying for a mum (or anyone) who knits.

Sends to /products/knitting-nell-sheep

Knitting Nell is the best-converting landing page in the account this autumn, so these go straight to her page. Three of the five texts are your own approved wording from October that then sold well (3.7x to 4.8x), with the gift box line updated for Christmas on P1. The fifth cut ("Hook 1 Alt CTA") is held back: see question 2.

Which writing structure each text uses, and what it tells us

Character introductionOpens by meeting the character by name. Tells us whether the name does the selling.

Testimonial firstOpens with a real customer review, word for word. Tells us whether proof beats our own voice.

Set-up and twistSets up the usual gift, then turns it. Tells us whether "lasts longer" is a reason to buy.

Problem firstOpens on the gift nobody wants. Tells us whether naming the problem stops the scroll.

Short copyOne or two lines. Tells us whether less is more on a video that already says it all.

End card: "150+ Little characters to choose from. The perfect gift for mum this Christmas. 10% off + free gift box." See question 4 on the 10% line.

Primary Text

P1 · Meet Knitting Nell (approved by you on 13 Oct, your own edit; 4.8x in October; box line now the Christmas box) Testing: writing structure Structure: Character introduction EditedRevised since your edit

Meet Knitting Nell. 🧶 Glasses on, needles out, and a ball of yarn that's never going to run out. She's hand felted from organic wool by our skilled artisans, so the mum who loves making things will spot every little detail. Knitting Nell arrives in her own free Limited Edition Christmas house gift box, ready to give.

We have revised this line since you edited it.

P2 · Long after the wrapping paper (approved by you on 13 Oct, your own edit, word for word; 3.7x in October) Testing: writing structure Structure: Set-up and twist EditedRevised since your edit

Long after the wrapping paper has gone, Knitting Nell will still be sitting on Mum's shelf. A little reminder of you every time she picks up her own needles. Hand felted from organic wool by our skilled artisans, and delivered in a free little house gift box. ❤️

We have revised this line since you edited it.

P3 · For the mum who's always knitting (approved by you on 13 Oct, word for word; 3.9x in October) Testing: writing structure Structure: Short copy EditedRevised since your edit

For the mum who's always knitting! 🧶 Meet Knitting Nell, handmade from organic wool by our skilled artisans.

We have revised this line since you edited it.

P4 · Part of her Christmas Testing: writing structure Structure: Testimonial first EditedRevised since your edit

"My daughter is a crafter, especially interested in knitting and her favourite colour is purple, so I couldn’t resist getting the Knitting Nell Sheep for her as part of her Christmas. She absolutely loved it." Marion M. ⭐⭐⭐⭐⭐ If there's a knitter on your Christmas list, Knitting Nell was made for her. Hand felted from organic wool by our skilled artisans.

We have revised this line since you edited it.

P5 · Not another gift for the drawer (matches Hooks 2 and 3) Testing: writing structure Structure: Problem first EditedRevised since your edit

This Christmas, give Mum something that won't end up in a drawer. 🎄 Knitting Nell will still be on her mantelpiece long after the decorations come down. Hand felted from organic wool by our skilled artisans.

We have revised this line since you edited it.

Headlines and description

H1 Meet Knitting Nell Edited

approved by you on 13 Oct, untouched; 4.7x in October

We have revised this line since you edited it.

H2 For the Mum Who Knits Edited

October test, 4.8x

We have revised this line since you edited it.

H3 The Perfect Gift for Mum This Christmas Edited

new: the end card line

We have revised this line since you edited it.

H4 She Has Enough Scarves Edited

approved by you on 13 Oct, untouched

We have revised this line since you edited it.

H5 Free Christmas Gift Box Edited

new: the Limited Edition Christmas house box, free on her product page

We have revised this line since you edited it.

Desc Hand felted from organic wool by our skilled artisans. Edited

description line

We have revised this line since you edited it.

4. One for everyone on your list (3 videos)Concept 4, V1 to V3 · 5 main texts · 5 headlines · 1 description

People working through a Christmas list: the knitter, the rugby fan, the dog lover.

Sends to /collections/best-sellers

Three openings ("Are you still searching", "Knitting-loving mum?", "Ever spotted a gift and thought of someone?"), same film after that. All three characters in the video (Knitting Nell, England Rugby Mouse, Dog Walker Mouse) are on the Best Sellers page, so that is where it goes. October's "Christmas List" video went to the Christmas Tiny Animals page, where none of the characters were, and sold poorly.

Which writing structure each text uses, and what it tells us

Proven lineAlready sold well, word for word. Tells us whether it still works on a new video.

Question and listA question, then the people on your list. Tells us whether seeing yourself in the list helps.

Testimonial firstOpens with a real customer review, word for word. Tells us whether proof beats our own voice.

Question openerOpens with a question. Tells us whether a question beats a statement.

Short copyOne or two lines. Tells us whether less is more on a video that already says it all.

V1 · "Are you still searching for a Christmas gift that truly feels special?"

V2 · "Knitting-loving mum? Rugby-mad dad?"

V3 · "Ever spotted a gift and immediately thought of someone?"

End card: "150+ Little characters to choose from. Find the perfect gift for someone you love."

Primary Text

P1 · The knitter, the rugby fan, the dog lover Testing: writing structure Structure: Question and list EditedRevised since your edit

Knitting-loving mum? Rugby-mad dad? A friend who's never without her dog? 🎄 There's a Tiny Animal for each of them: Knitting Nell, England Rugby Mouse and Dog Walker Mouse, with over 150 characters to choose from. Each one is hand felted from organic wool by our skilled artisans.

We have revised this line since you edited it.

P2 · Tiny Animals, big smiles (last Christmas: £1.2k, 132 orders, 3.6x) Testing: writing structure Structure: Proven line EditedRevised since your edit

Tiny Animals, big smiles! 🐭 Surprise someone with something handmade and adorable 🎁

We have revised this line since you edited it.

P3 · Two rugby fans, two big smiles Testing: writing structure Structure: Testimonial first EditedRevised since your edit

"I brought one mouse for my husband and another for his brother. Both rugby fans. Big smiles from both. Beautifully made and a proud addition to our Christmas tree." Diane A. ⭐⭐⭐⭐⭐ From Scotland Rugby Mouse to Knitting Nell, there's a little character for everyone on your list. Hand felted from organic wool by our skilled artisans, and each one arrives in a free Limited Edition Christmas house gift box.

We have revised this line since you edited it.

P4 · Spotted it and thought of them (V3's opening line) Testing: writing structure Structure: Question opener EditedRevised since your edit

Ever spotted a gift and immediately thought of someone? 🎁 That's the idea behind every Tiny Animal: a little character just like the person you're buying for. Over 150 to choose from, each hand felted from organic wool by our skilled artisans.

We have revised this line since you edited it.

P5 · Christmas pressies, sorted (your approved headline, as a short text) Testing: writing structure Structure: Short copy EditedRevised since your edit

Christmas pressies, sorted. 🎁 Over 150 handmade Tiny Animals, one for everyone on your list.

We have revised this line since you edited it.

Headlines and description

H1 Over 150 Little Characters Edited

October test, 4.4x

We have revised this line since you edited it.

H2 A Gift That's Just for Them Edited

new: from the video

We have revised this line since you edited it.

H3 Christmas Pressies, Sorted Edited

approved by you on 13 Oct, untouched

We have revised this line since you edited it.

H4 The Tiny Animals Collection Edited

your most-used headline last Christmas: £6.4k, 657 orders

We have revised this line since you edited it.

H5 Find the Perfect Gift Edited

October test (1.9x); also the end card line

We have revised this line since you edited it.

Desc Hand felted from organic wool. Free Christmas gift box. Edited

description line

We have revised this line since you edited it.

5. Sheply Sheep for Mum (3 videos)Concept 5, Hooks 1 to 3 · 5 main texts · 5 headlines · 1 description

People buying a small Christmas gift for Mum.

Sends to /products/sheply-sheep-with-heart-balloon

A short video (22 seconds) about one sheep and one mum, so it goes to Sheply's own page. The Sheply unboxing ad running now still carries the old "over 100" text; this set replaces that wording. The "Hook 2 Alt CTA" cut is held back: see question 2.

Which writing structure each text uses, and what it tells us

Proven lineAlready sold well, word for word. Tells us whether it still works on a new video.

Character introductionOpens by meeting the character by name. Tells us whether the name does the selling.

Testimonial firstOpens with a real customer review, word for word. Tells us whether proof beats our own voice.

Set-up and twistSets up the usual gift, then turns it. Tells us whether "lasts longer" is a reason to buy.

Short copyOne or two lines. Tells us whether less is more on a video that already says it all.

End card: "150+ Little characters to choose from. The perfect gift for mum this Christmas." plus a price line.

Primary Text

P1 · Meet Sheply Testing: writing structure Structure: Character introduction EditedRevised since your edit

Meet Sheply Sheep with Heart Balloon. ❤️ A little reminder for Mum of how much she's loved, long after Christmas Day. Hand felted from organic wool by our skilled artisans, in a free Limited Edition Christmas house gift box.

We have revised this line since you edited it.

P2 · Make someone smile (last Christmas on this video's sister ad: £1.2k, 118 orders, 3.3x) Testing: writing structure Structure: Proven line EditedRevised since your edit

Looking for a gift that will really make someone smile? Discover the Tiny Animals Collection! 🎁

We have revised this line since you edited it.

P3 · Mum is going to be super pleased Testing: writing structure Structure: Testimonial first EditedRevised since your edit

"Loved my little friendly sheep holding a balloon. The personalised card is excellent and I know my mum is going to be super pleased with it. Really well made and such a great unique gift - especially for those that love sheep!" Vickie G. ⭐⭐⭐⭐⭐ Sheply Sheep with Heart Balloon is hand felted from organic wool by our skilled artisans.

We have revised this line since you edited it.

P4 · Gone by Boxing Day vs stays all year Testing: writing structure Structure: Set-up and twist EditedRevised since your edit

The chocolates are gone by Boxing Day. Sheply stays. ❤️ A little woolly reminder on Mum's shelf of how much she's loved, all year round. Hand felted from organic wool by our skilled artisans.

We have revised this line since you edited it.

P5 · Make Mum's Christmas (the video's closing line) Testing: writing structure Structure: Short copy EditedRevised since your edit

Make Mum's Christmas. ❤️ Sheply Sheep with Heart Balloon, handmade from organic wool and delivered in a free Christmas house gift box.

We have revised this line since you edited it.

Headlines and description

H1 A Gift Mum Can Keep Edited

best headline in October's Heart and Flowers Sheep test (2.9x)

We have revised this line since you edited it.

H2 The Perfect Gift for Mum This Christmas Edited

new: the end card line

We have revised this line since you edited it.

H3 Meet Sheply Sheep Edited

new

We have revised this line since you edited it.

H4 Lasts Longer Than Flowers Edited

approved by you on 13 Oct, untouched

We have revised this line since you edited it.

H5 Free Christmas Gift Box Edited

new: free on Sheply's product page

We have revised this line since you edited it.

Desc Hand felted from organic wool by our skilled artisans. Edited

description line

We have revised this line since you edited it.

6. Tree toppers (3 videos)Concept 6, V1 to V3 · 5 main texts · 5 headlines · 1 description

People dressing their own tree, or buying for someone who loves Christmas.

Sends to /collections/christmas-tree-toppers

The tree topper photos you approved are the best new Christmas ads so far (Choral Cat 5.9x since 1 Nov). So the three texts and four headlines selling best on them come across word for word, and two new texts match the video's opening. "Free Gift Bag Included" was the weakest headline there (1.6x), so it is swapped for the video's end card line. Please see question 5: the videos show the wrong price.

Which writing structure each text uses, and what it tells us

Proven lineAlready sold well, word for word. Tells us whether it still works on a new video.

Testimonial firstOpens with a real customer review, word for word. Tells us whether proof beats our own voice.

Set-up and twistSets up the usual gift, then turns it. Tells us whether "lasts longer" is a reason to buy.

Question openerOpens with a question. Tells us whether a question beats a statement.

Short copyOne or two lines. Tells us whether less is more on a video that already says it all.

V1 · "the perfect finishing touch for your Christmas tree"

V2 · "decorations to really make your family smile"

V3 · "make the Christmas tree feel even more special"

End card: "A little character for the top of your tree. Find your perfect finishing touch this Christmas." The voiceover says "from just £24.99": see question 5.

Primary Text

P1 · Forget the ordinary star (running now on the tree topper ads: 4.3x) Testing: writing structure Structure: Proven line EditedRevised since your edit

Forget the ordinary Christmas star. ⭐ This year, top your tree with something a little more special. Meet our handmade felt tree toppers, full of personality and lovingly crafted from organic wool. A charming finishing touch you’ll look forward to bringing out every Christmas. 🎄

We have revised this line since you edited it.

P2 · Indhu S. on the Dove (running now on the tree topper ads: 5.1x, the best text) Testing: writing structure Structure: Testimonial first EditedRevised since your edit

"Loved this tree topper when I saw it online and over the moon that it lived up to expectations when it arrived - a gorgeous piece to add to special Christmas decorations that will come out each year." ⭐⭐⭐⭐⭐ Mistletoe Peace Dove, Star of Wonder Mouse and Choral Cat with Star are each handmade from 100% organic wool by our skilled artisans and ready to crown your Christmas tree 🎄

We have revised this line since you edited it.

P3 · Top your tree with something handmade (running now on the tree topper ads: 3.6x) Testing: writing structure Structure: Short copy EditedRevised since your edit

Top your tree with something handmade this Christmas. ⭐ Lovingly hand felted from organic wool, our charming tree toppers are full of personality and made to be treasured year after year. 🎄

We have revised this line since you edited it.

P4 · The finishing touch (V1's opening line) Testing: writing structure Structure: Question opener EditedRevised since your edit

Looking for the perfect finishing touch for your Christmas tree? ⭐ Star of Wonder Mouse, Choral Cat with Star and Mistletoe Peace Dove, each one hand felted from organic wool by our skilled artisans. They all arrive in an organic cotton gift bag, ready to give or to keep for your own tree.

We have revised this line since you edited it.

P5 · A decoration you look forward to unpacking Testing: writing structure Structure: Set-up and twist EditedRevised since your edit

Every December, there's one decoration everyone looks for first. 🎄 Make it the little character on top of the tree. Our tree toppers are hand felted from organic wool by our skilled artisans, made to come out Christmas after Christmas.

We have revised this line since you edited it.

Headlines and description

H1 Handmade Christmas Tree Toppers Edited

running now on the tree topper ads: 8.0x (small spend)

We have revised this line since you edited it.

H2 Top It Handmade Edited

running now on the tree topper ads: 5.2x

We have revised this line since you edited it.

H3 The Star of Your Tree Edited

running now on the tree topper ads: 4.6x

We have revised this line since you edited it.

H4 A New Christmas Tradition Edited

running now on the tree topper ads: 3.8x

We have revised this line since you edited it.

H5 Your Perfect Finishing Touch Edited

new: the end card line, replaces "Free Gift Bag Included" (1.6x)

We have revised this line since you edited it.

Desc Lovingly handmade from organic wool. Presented in a complimentary cotton gift bag. Edited

running now on the tree topper ads, word for word

We have revised this line since you edited it.